I hardly watch television. I actually don't even own one. What I do watch, I catch online. And The Rachel Zoe Project is one of my guilty pleasures. I really love her style, chunky jewels, lots of 60's and 70's vintage, stylish boho glam.
So I was pretty excited to hear she was coming out with a line. I was a bit surprised to hear it was through QVC , because Rachel's personal style is super high end and nowhere near the QVC / middle America market, but some really cute things have come out of the H&M and Target designer collaborations, so I was excited to see how this line turned out too.
In a word? Ugh. Awful. Disappointing.
Rachel really sold out. And this is her very FIRST line. You should kind of wait until you've established yourself as a designer before you sell out. She basically designed to the QVC audience, and not to her own fashion savvy audience. Unoriginal designs coupled with poor quality materials and terrible colors equals an epic design fail. I was wondering what all the designers she uses to dress her clients would think about the conflict of interests this would create, but they can breathe easy knowing that they have no competition at all from Rachel Zoe's boring, cheap, uninspired line.
all images via QVC
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3 Thoughts:
That surprises me too! She seems so high end. My dear friend is a QVC and HSN junkie! I thought I shopped the internet a lot, she buys all kinds of stuff she doesn't need, but most she gives as gifts.
You said it.
..those piece do not have the RZ style stamp.
And, of course she was not allowed to style the models.
Funny> I did my a few HSN items from Beyonce's Mom "Tina"! ;P
They don't seem very Rachel Zoe to me.
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